Interest in cross-selling offers of mobile network operators : An exploratory survey of residential customers
In: Proceedings of the 8th International Workshop on Multimedia Communications / Eberspächer, Jörg; Picot, Arnold (Hrsg.). - München: TU/LMU München, 2003, S. 225 - 231
2003Buchaufsatz/Kapitel in Sammelwerk
Wirtschaftswissenschaften
Titel:
Interest in cross-selling offers of mobile network operators : An exploratory survey of residential customers